|
|
Principles of Business Growth for Expanding Companies (and those that want to be)Most of our clients are folks who have some business experience under their belts, and know a thing or two about launching a successful small business. Many have worked at large companies too. But regardless of background, moving from a small organization of 1-2 people to 5, 10, or 20 is a major shift for management, cash flow, manufacturing, marketing... and sometimes customers, too. Do you remember the 5 Ps? (Proper Planning Prevents Poor Performance). Never truer than now. We've learned that certain key principles, when woven into an expanding company's everyday business operations and strategies, help bridge the gap between small, often family-like ventures and larger, compartmentalized ones. We've started out with two, Irresistible Brands and Customer-FOcused Innovation; watch for more... Our Vibrant Minds section is where we and other talented business minds will actively explore growth principes and highlight others' successes. One theme you'll see repeated is finding ways to integrate the various arms of your operation. It's easy when you're small, but as you grow it gets more difficult unless you take special care to ensure the people, processes and systems all support that intention. Integration supports irresistible branding, promotes customer-focused innovation... and helps you operate more effectively too.
|